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    Agent Field Guide

    All 12 Artemis agents, mapped to the funnel

    Twelve agents, one revenue arc. This guide lays them out in funnel order so you can see what each one does, the leak it closes, when to reach for it, how to run it, and what you'll have once it's done. Start with the free GTM Audit. It tells you which of the rest to run first.

    Star map of all 12 Artemis GTM agents laid out across the revenue funnel, from Diagnose through RevOps. Each star links to that agent's entry in the field manual below.

    Start here

    Not sure what to run first? This is the order that pays off fastest.

    1. Artemis Compass

      It's free and it produces the prioritized leak map, so it tells you which of the other agents to run and in what order.

    2. Artemis Trajectory

      Every downstream agent (scoring, outbound, content) targets the ICP, so fixing targeting first makes the rest land harder.

    3. Artemis Ignition

      Fastest measurable win: it drops response time from the 42-hour median to under 5 minutes on leads you already get.

    4. Artemis Vector

      Once leads come in fast, scoring tells your team which ones to chase, and it feeds the qualification machine later.

    5. Artemis Hunter

      With ICP and scoring set, signal-based outbound fills the top of the funnel without burning domains.

    The field manual

    Diagnose

    Find every leak and rank what to fix first.

    Tactical agentFree

    Artemis Compass

    What it does
    Runs a guided GTM diagnostic. It benchmarks your funnel against your industry and growth motion, names every revenue leak, puts a dollar figure on each, and ranks them by impact.
    Fixes
    You think you're losing pipeline but can't name the biggest leak or which system to fix first.
    Reach for it when
    Reach for this when a number feels off but no dashboard shows why, before you spend on a fix, or when you want to re-check your GTM health each quarter.
    How to run it
    In Claude Code, say "Run the GTM Audit." It also runs in Claude.ai (upload the skill zip, then ask for the audit) and in Codex.
    What you'll have after
    A GTM Health Score (0-100) and signal-tier grade, your leaks ranked by dollars-per-year with the math shown, cost-of-delay, and a roadmap mapping each leak to its fix.
    Proof
    Across 127 audited B2B SaaS companies, the typical motion leaked in 3-4 places at once, most never surfacing on a dashboard.

    Target

    Decide who you sell to and what your stack should be.

    Tactical agent

    Artemis Trajectory

    What it does
    Walks you through pulling win patterns from closed-won deals, mining call transcripts for the real pains, and turning both into Ideal Customer Problems plus a tuned ICP scorecard wired into your CRM.
    Fixes
    Your ICP is a spreadsheet filter, so you target accounts that look right instead of ones that hurt right now, and reps qualify on gut.
    Reach for it when
    Reach for this when sales cycles are stretching, win rate against a competitor is slipping, churn clusters in one segment, or sales and marketing argue over who the ICP actually is.
    How to run it
    In Claude Code say "Run ICP Definition implementation" or "Define our ICP." Also runs in Claude.ai (upload the bundle) and on Codex. Have closed-won data and call transcripts ready.
    What you'll have after
    3-5 Ideal Customer Problem statements, a 5-7 dimension scorecard tuned so 8 of your last 10 wins land in the Ideal band, A/B/C/D tiers, a disqualify list, live CRM segments and routing, plus refresh routines.
    Proof
    Pain-driven leads close 3-5x faster than firmographic-fit leads.
    Tactical agent

    Artemis Telemetry

    What it does
    Audits your GTM stack across 8 categories from the real invoice ledger, scores every tool on a 50-point rubric, and hands you a sequenced 90-day consolidation plan with a CFO-ready savings summary.
    Fixes
    You're paying for 5-12 tools per category and getting the value of 2. Redundant, under-used spend nobody's tracking.
    Reach for it when
    Reach for this when you looked at last month's tooling invoices and felt physical pain, a renewal's coming up, or you suspect 30-50% of the stack is redundant.
    How to run it
    In Claude Code say "Run the Tech Stack Audit." Also runs in Claude.ai by uploading the skill zip, and there's a Codex edition for OpenAI.
    What you'll have after
    A full 8-category inventory with utilization data, a scored 90-day cancel/migrate/renegotiate plan, a CFO budget-impact one-pager, and quarterly, monthly, and renewal-watch routines wired up.
    Proof
    Median savings across 127+ Artemis audits runs $48K-$120K a year for mid-market teams; stack count typically drops from 18-25 tools to 10-14.

    Traffic and capture

    Pull in demand and turn anonymous traffic into named accounts.

    System agent

    Artemis Halo

    What it does
    Diagnoses what's broken in your content motion, then builds it: ICP-anchored pillars, a 52-week editorial calendar, SEO/AEO/GEO structure templates, distribution loops, and pipeline-tied measurement.
    Fixes
    Your content doesn't rank, AI assistants cite competitors instead of you, and almost nothing turns into pipeline.
    Reach for it when
    Reach for this when you're publishing on gut, ChatGPT or Perplexity keep citing rivals, or you measure pageviews but can't point to a single piece that drove a deal.
    How to run it
    In Claude Code, say "Run the Content System." Also runs in Claude.ai (upload the skill zip) and in Codex. It asks discovery questions one at a time, then builds.
    What you'll have after
    A working engine: 3-pillar map, 52-week calendar with owners, SEO/AEO/GEO templates in use, a 24-hour distribution loop, a pipeline-attribution dashboard, and refresh routines installed.
    Proof
    Artemis's own /guides/best-gtm-consulting-firms/ earned 396 AI citations in 22 days using these citation-eligible formats.
    Tactical agent

    Artemis Beacon

    What it does
    Picks the right visitor-ID tool for your traffic (Warmly, RB2B, or both), installs it, tunes ICP filters, and wires the CRM enrichment plus Slack alerts that turn identified accounts into routable pipeline.
    Fixes
    Most B2B visitors leave without a form, so the ICP-matched accounts in your traffic stay invisible and never reach a rep.
    Reach for it when
    Reach for this when a high-fit company could hit your pricing page right now and nobody on your team would ever find out, or your demand-gen spend keeps drawing traffic you can't identify.
    How to run it
    In Claude Code, say "Run Visitor Deanonymization implementation." Also runs in Claude.ai (upload the bundle) and Codex. Have CMS, CRM, and Slack admin access ready.
    What you'll have after
    Warmly or RB2B live and identifying 15-30% of ICP traffic, tuned filters, CRM enrichment with domain dedup, a high-signal Slack channel, a weekly dashboard, and all 5 verification tests passing.
    Proof
    Artemis-audit dataset (n=127) found a 1.8% median form-fill rate, leaving 98% of B2B traffic anonymous by default.
    System agent

    Artemis Hunter

    What it does
    Artemis Hunter diagnoses what's broken in your outbound, then builds it across six phases: sending domains and warmup, signal sources, trigger-mapped sequences, AI personalization trained on your voice, send limits, and reply triage.
    Fixes
    Static-list spray that burns domains, lands in spam, and fatigues prospects with generic sequences nobody answers.
    Reach for it when
    Reach for this when replies are flatlining, you're landing in spam, your domains feel burned, or you're standing up outbound from scratch and want it built infrastructure-first.
    How to run it
    In Claude Code, say "Run the Outbound System." It also runs in Claude.ai (upload the skill zip) and in Codex. Answer discovery one question at a time.
    What you'll have after
    2-4 sending domains with clean SPF/DKIM/DMARC, 4-12 warmed mailboxes above 70% inbox placement, signal sources wired, 5-7 trigger-mapped sequences, Duo trained on your voice, spam-rate alerts, and reply triage with a 1-hour AE SLA.
    Proof
    Plan for 30-60 days of infrastructure setup; about 8-12 hours of hands-on work, the rest is warmup you can't rush.

    Qualify

    Score the fit, route the lead, and clean up the MQL-to-SQL handoff.

    Tactical agent

    Artemis Ignition

    What it does
    Walks you through wiring Warmly, Amplemarket, and your CRM so qualified inbound and high-intent visitors get a first touch in under 5 minutes. Includes CRM exports, Slack alerts, and drift-watch routines.
    Fixes
    Slow lead response. Leads sit for the 42-hour B2B median before a rep replies, and the warm ones go cold.
    Reach for it when
    Reach for this when a hot demo request or pricing-page visitor sits hours before anyone replies, or you can't say what your median time-to-first-touch even is.
    How to run it
    In Claude Code, say "Run the Speed-to-Lead." Also runs in Claude.ai (upload the skill .zip) and in Codex. It runs discovery first, then branches to your CRM.
    What you'll have after
    A live sub-5-minute response system: visitor ID tuned, CRM routing under 30 seconds, three Amplemarket sequences, high-intent Slack alerts, an SLA dashboard, all 5 checks passing.
    Proof
    B2B median lead response is 42 hours across 127 audited companies; under-5-minute contact is 21x likelier to convert (HBR).
    Tactical agent

    Artemis Vector

    What it does
    Artemis Vector builds you a two-part lead score, fit (firmographic) plus intent (behavior), anchored to your own closed-won pattern, then wires the BDR queue, decay rules, and an A/B test to prove it.
    Fixes
    Tons of MQLs, no honest way to tell which ones are worth a rep's time, so BDRs work the queue by gut.
    Reach for it when
    Reach for this when reps work leads by creation date or gut, marketing and sales argue about lead quality, or your scoring fires but nobody trusts it. Have ~100 closed-won deals ready.
    How to run it
    In Claude Code say "Run Lead Scoring implementation." It also runs in Claude.ai (upload the bundle) and in Codex. Code gets the monthly tuning and quarterly refresh routines.
    What you'll have after
    A fit + intent score calibrated to your real conversion data, Hot/Warm/Cold thresholds and BDR queue rules, decay so stale leads drop off, an A/B test running, and monthly/quarterly tuning routines.
    Proof
    Across 127 audits, 81% of $1M-$100M ARR firms had scoring fields configured but no model that routes leads; median first contact was 42 hours.
    System agent

    Artemis Gateway

    What it does
    Walks you through building the full qualification machine: validate your lead score, pick one framework (BANT or MEDDIC), wire BDR queue routing, and set up the MQL-to-SQL handoff with an SLA timer and dashboards.
    Fixes
    The MQL-to-SQL handoff where qualified leads cool, sit, or get lost between marketing, BDRs, and AEs.
    Reach for it when
    Reach for this when AEs complain leads are junk, MQL-to-SQL conversion is under 30%, handoffs live in Slack instead of the CRM, or your score got built once and nobody trusts it.
    How to run it
    In Claude Code, say "Run the Qualification Automation System." Also runs in Claude.ai (upload the .zip) and on Codex. It opens with discovery before building.
    What you'll have after
    A validated score, one framework with 5-7 CRM fields and auto-capture, a score-ordered BDR queue, an SLA-enforced handoff workflow, AE rejection tracking, dashboards, and (in Claude Code) recurring health-check routines.
    Proof
    Median MQL-to-SQL conversion across 127 audited B2B SaaS companies is 13%; operational systems land in the 22-35% range.

    Convert

    Let your pages close deals without a rep in the room.

    System agent

    Artemis Lander

    What it does
    Artemis Lander rebuilds your decision-stage pages: pricing, demo signup, case studies, comparison pages, and ROI calculators. It diagnoses what's leaking, then fixes or builds each one.
    Fixes
    Weak conversion surfaces. Pricing that hides the number, a demo page that scares buyers off, and proof pages too stale to close.
    Reach for it when
    Reach for this when your pricing page says "contact us," your case studies are over a year old, or qualified traffic visits the demo page and leaves without booking.
    How to run it
    In Claude Code, say "Run the Conversion Content System." Also runs in Claude.ai (upload the skill .zip) and Codex. It interviews you one question at a time.
    What you'll have after
    A pricing page buyers self-qualify on, a tuned demo flow, a repeatable case-study workflow, comparison pages for your top 3 rivals, a live ROI calculator, and routines that flag decay.

    Nurture

    Re-engage dormant accounts and behavior-triggered leads.

    System agent

    Artemis Harvester

    What it does
    Diagnoses your nurture motion, then builds behavior-triggered workflows, dormant-account revival, and email plus paid plus LinkedIn coordination as one motion. Walks you through every phase.
    Fixes
    Your database is decaying and your "nurture" is a stale timer-based drip that re-engages no one and risks the list.
    Reach for it when
    Reach for this when opens are flat, unsubscribes are creeping up, half your list hasn't engaged in 6+ months, or every contact gets the same old drip regardless of stage.
    How to run it
    In Claude Code, say "Run the Nurture System." Also runs in Claude.ai (upload the skill .zip) and has a Codex edition. Have your DB baseline numbers ready.
    What you'll have after
    A 5-stage funnel map with behavior triggers, live workflows per stage (no timer-only), dormant and job-change revival campaigns, Meta/LinkedIn/Google sync, suppression rules, and performance routines.
    Proof
    Typical impact: 20-40% lift in marketing-sourced pipeline within 6 months; dormant revival adds 5-15% to net-new opportunities.

    RevOps

    Run the CRM, dashboards, and routines on agentic workflows.

    System agent

    Artemis Mission Control

    What it does
    Diagnoses your RevOps motion, then wires Claude Code to your CRM and tools via MCP and stands up agentic workflows that run CRM hygiene, KPI reporting, and pipeline prep on a schedule.
    Fixes
    You're stuck doing 60-80% manual RevOps toil: cleaning CRM data, rebuilding reports, babysitting integrations.
    Reach for it when
    Reach for this when reporting and CRM cleanup eat your week, dashboards go stale, or an integration breaks days before anyone notices.
    How to run it
    In Claude Code, say "Run the AI RevOps System," then say yes when it offers to schedule the routines. Codex edition included. Claude.ai upload runs planning only.
    What you'll have after
    5+ live workflows: daily CRM hygiene, weekly KPI report, pipeline prep, hourly integration monitor, monthly audit. Read-only-first MCP links, an escalation layer, and a full audit trail.
    Proof
    Typical impact: 40-60% of weekly RevOps time recovered for strategy.

    Where to go from here

    Browse the full catalog to pick up an agent, or open your library if you already own one. The free GTM Audit is the right first stop either way.

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