What does Artemis GTM actually build?

Artemis builds six go-to-market systems for B2B companies: Content (traffic), Outbound (capture), Nurture (engagement), Conversion Content (closing), Qualification Automation (routing and scoring), and AI RevOps (dashboards and automations). Each system is designed, built, and documented so your team can operate it long-term.

How much does the GTM diagnostic cost?

Free. The diagnostic is completely free, including the full systems gap analysis and build plan. It takes about 2 minutes to complete, covering 47 GTM components. You receive a 0-100 health score, systems gaps with estimated revenue impact, and a prioritized build plan at no cost.

What is a good Go-to-Market health score?

A good Go-to-Market (GTM) health score is 70+ on a 100-point scale. The average B2B company scores 47, indicating most have significant systems gaps. Scores below 50 suggest critical missing systems, while scores above 80 indicate mature, integrated go-to-market operations.

What systems gaps does the diagnostic find?

The diagnostic maps gaps across all six GTM stages: missing content systems (no inbound traffic), broken outbound systems (slow lead response, no visitor identification), absent nurture systems (leads going cold), weak conversion content (no case studies or proof points), missing qualification automation (leads going to wrong reps), and no AI RevOps (no dashboards or alerts).

How is revenue impact calculated?

Revenue impact uses the formula: (Benchmark Rate - Current Rate) x Lead Volume x Deal Size = Annual Revenue at Risk. For example, if your conversion is 15% vs. a 25% benchmark with 200 monthly leads and $30K deal size, that gap costs $720K annually. The diagnostic benchmarks your metrics against 200+ B2B companies.

How long does the diagnostic take?

The free diagnostic takes about 2 minutes. You answer 10 questions about your company, sales process, and tech stack. Our AI analyzes your responses in 30 seconds and delivers a complete systems gap report with a 0-100 health score and a prioritized build plan. A full Growth Systems Build engagement runs 12 weeks.

What's the difference between a diagnostic and a systems build?

The diagnostic is the assessment. It identifies which systems you're missing and quantifies the revenue impact. The Growth Systems Build is the implementation. We design, build, and document the actual systems your team needs. Think of the diagnostic as the blueprint and the build as the construction.

Who is this for? What size companies benefit?

The diagnostic and systems builds are designed for B2B SaaS companies with $1M-$100M+ in revenue. It's most valuable for companies with at least 2 salespeople and an established pipeline. Founders, VPs of Sales, RevOps leaders, and GTM consultants all use it.

How long does a Growth Systems Build take?

A typical Growth Systems Build runs 12 weeks. We design, build, and hand off your top 3 missing systems with full documentation and team training. Ongoing Operations engagements continue month-to-month after the initial build. Most companies see pipeline impact within the first 30 days.

Do I need to change my tech stack?

Not necessarily. Most gaps come from missing systems and configuration issues, not bad tools. We often find that companies are underusing tools they already own. When we do recommend new tools, it's because there's a clear systems gap that existing tools can't fill.

What is a revenue intelligence tool?

A revenue intelligence tool uses AI to analyze sales conversations, coach reps in real-time, auto-fill CRM fields from call transcripts, and surface deal risks. Leading tools like Attention and Sybill eliminate manual note-taking and improve forecast accuracy by 30-40%.

Should I choose Attention or Sybill?

Choose Attention if you need real-time coaching during calls and CRM automation for growth-stage teams ($5M+ ARR). Choose Sybill if you're an early-stage team (<$5M ARR) wanting affordable AI summaries and async deal intelligence at $29/month.

How does revenue intelligence fix CRM data quality?

Revenue intelligence tools auto-populate CRM fields (MEDDIC criteria, next steps, deal stage) from call transcripts instead of relying on reps to manually update records. This fixes the CRM data quality crisis that costs B2B companies an average of $12.9M annually in bad decisions.

Tool Category

Revenue Intelligence Tools

AI-powered call coaching, deal intelligence, and CRM automation for B2B sales teams. These tools record every conversation, coach reps on discovery quality, and auto-update your pipeline — eliminating the revenue leaks that hide in bad data and missed buying signals.

Partner

Revenue Intelligence & Call Coaching

Attention

AI-powered call recording that turns every sales conversation into actionable intelligence.

4.5

From $59/user/moFree tier