Sales Tech Stack Grader | Grade Your GTM Tools
Your sales tech stack directly impacts pipeline velocity, win rates, and revenue efficiency. The average B2B SaaS company uses 6-10 sales tools but most have critical coverage gaps in at least 2 categories — typically Conversation Intelligence and Visitor Identification. This grader evaluates your stack across 8 categories (CRM, Sales Engagement, Data Enrichment, Conversation Intelligence, Visitor Identification, Revenue Intelligence, Pipeline Management, and Sales Enablement), weighted by your growth motion (Sales-Led, Product-Led, or Hybrid). It scores your coverage out of 100, flags redundancies where you are paying for overlapping tools, and recommends specific tools for uncovered categories based on your company stage and go-to-market approach.
How Does Your StackMeasure Up?
See how your tools stack up across 8 critical categories and find the gaps costing you pipeline
Your Company
Sales-Led Growth|$5-15M ARR|0/8 categories|0 tools
Stack Maturity: No Stack
You have no sales tools selected. Time to build your foundation.
Coverage Map
Gap Recommendations
Fill these to improve your score
Missing crm at your stage means you are flying blind in a critical area. This is a 20-point gap in your score.
Missing sales engagement at your stage means you are flying blind in a critical area. This is a 20-point gap in your score.
Missing data enrichment at your stage means you are flying blind in a critical area. This is a 12-point gap in your score.
Fix your data enrichment gap
Adding conversation intelligence would improve your stack score by 15 points and is expected at the growth stage.
Adding visitor identification would improve your stack score by 10 points and is expected at the growth stage.
Identify your website visitors
Worth 10 points. Consider adding as you grow.
Worth 8 points. Consider adding as you grow.
Save & Compare
Save this assessment to compare later
No saved assessment yet. Click "Save" to capture these results.
Ready to fix all your revenue leaks?
This calculator is just 1 of 5 common leaks
Try our other tools:
Pipeline Velocity Calculator
Calculate your pipeline velocity in $/day and find which lever has the biggest impact.
Quota Gap Analyzer
Calculate exactly how many leads and opps you need to hit quota this quarter.
Lead Response Calculator
See how much slow response time costs your business.
GTM ROI Calculator
Quantify recoverable revenue from GTM improvements across pipeline stages.
Website Visitor ROI Calculator
98% of B2B visitors leave without a form. Calculate the pipeline you're missing.
Related Research
Best Sales Engagement Platforms (2026)
Deep-dive comparison of Amplemarket, Apollo, Outreach, and Salesloft — features, pricing, and which fits your stack.
Best Visitor Identification Tools (2026)
Warmly vs RB2B vs Clearbit Reveal vs 6sense — which visitor ID tool fits your growth motion.
GTM Tech Stack Audit: Are Your Tools Working Together?
Why more tools does not mean better performance — and how to audit your stack for integration gaps.
RevOps Consulting Services
Need help optimizing your tech stack? RevOps consulting aligns tools, processes, and data for predictable growth.
Revenue Operations Framework
Build RevOps from scratch. The 4-pillar framework covering process, technology, data, and people.